Read it before, not surprised but I didn`t expect this from the article :
The company also redesigned the clunky black case, with help from Japanese teams, to create a streamlined, pearl-white look that is more appealing to Japanese tastes.
But in the end all depends on the consumer, as we know everyone wants PS3
Gajin as for the link it says PS3 will be release in Japan this spring to go head to head with Xbox360.